Category Archives: meetup

900lbs

How to Leverage New Technology for Maximum Marketing Impact!

Our guest speaker is Steve Deitz, President and Creative Director of 900lbs of Creative, one of Dallas’ leading innovators in emerging technology and experiential marketing. Steve will share how brands are leveraging new technology to engage with audiences, and create non-traditional buzz-worthy marketing.  He’ll showcase a variety of applications like motion-tracking with Kinect, Leap Motion, the next phase of augmented reality, wearable technology, virtual reality, and interactive LED displays…. to name a few.

Steve Deitz is the President and Creative Director of Dallas based design studio, 900lbs of Creative, a collective of animation, video and interactive artists who design experiences for a diverse range of events and interactive exhibits.  Their primary focus is creating extraordinary connections between technology, people and brands.

A 1999 Texas Tech graduate, Steve started his career as an Assistant Art Director for an investment firm called Undiscovered Managers. In 2002, he became Creative Director for 1Roof Strategies, a creative promotions company that focused on wireless.  Steve launched a marketing consultant and freelance graphic design business in 2004. This experience evolved into a partnership to launch 900lbs of Creative in 2007. It has become one of the most innovative creative studios in Dallas, and a leader in applying emerging technology with experiential marketing.

Steve enjoys traveling, mountain biking, drawing, basketball, reading, writing, research and being a tech nerd.

AGENDA:

• 1PM-2:10PM: Pizza Networking Lunch

• 2:10PM-2:30PM: Announcements

• 2:30PM-3:40PM: Presentation TBA

• 4:00PM-5PM: Q&A and Meetup Networking